A Different Kind of Estate Agent.
At Brikk, it matters to us that we have a clear identity that our customers can easily see. That is why we would like to introduce ourselves to you. We call ourselves a ‘different kind of estate agent’. Why different? Here at Brikk, we think it is important to break with an industry that is stuck in its own complacency and too immature to change, for fear of doing away with something that works. But the truth is that it does not work: it is too expensive for sellers, and the industry is too conservative.
But that is over now. Brikk, the estate agent, is here to improve your home sale. We make it cheaper – in fact, we have cut out everything superfluous and made your sale as cheap as possible. 14.950 kr., to be precise: that is how cheaply we can do it for you (!) The low price is a direct result of our shift away from the traditional estate agent model. We save on your costs by, among other things, not having local franchise branches.
A higher price does not mean a better product.
You might be inclined to think that Brikk’s prices come at a cost to you as a home seller. But that is not the case. Here at Brikk we offer exactly the same as you get at the local high-street branch. In fact, those branches do not offer you anything as a home seller; they just mean you pay more to sell your home.
Local knowledge does not depend on a local branch either. Here at Brikk, we have estate agents working all over the country with the same local knowledge a local branch can offer. Our estate agency service is a complete A-Z experience for you, just as you would expect from any other estate agent. But on top of that, we take care of your home sale in a completely different way from most others. That is where our FinTech expertise comes in. We provide tailor-made marketing developed in-house. In other words, we do not outsource our marketing to a marketing agency; we develop it ourselves, so it is handled by people with an estate agency background.
No lock-in with us.
At Brikk, we have so much confidence in our own work that we do not tie our customers to a contract period either. At Brikk, it costs 4995 kr./9995 kr. to enter into an agreement to sell your home. That money covers the costs of the sale, such as photos of the home and ordering documents. If you later change your mind about selling your home through Brikk, however, you get the rights to these, and you are released from the agreement immediately at no further cost.
This means several things. Most importantly, it means that we at Brikk have to keep up to date with a complex housing market, so you can be completely sure we will give you a price that is realistic in the market conditions that apply to your particular home. As a seller, you can easily be emotionally invested in a home, and so you may be tempted to put it up for sale at a higher price than is realistic. A traditional estate agent may agree to the higher price, knowing full well it is too high, in order to ‘win’ the home and tie you in for a six-month period.
But time is money, and a lot can happen in the months you are tied to an estate agent who has no chance of selling your home at the asking price, and the housing market can change dramatically, so your home loses even more value. That is not the case at Brikk, though: as mentioned above, we do not tie you in, and we set a price that matches the home and the market. As a result, Brikk has very high customer satisfaction, with a Trustpilot score of 4.6 at the time of writing. What is more, we are proud that this structure works as intended, and we can boast the shortest time on the market in the industry.
Mission and Vision.
At Brikk, our mission is to give customers a better experience when they buy or sell a home: a more streamlined and transparent property transaction at a fair price. As explained in this article, we try to carry out our mission by offering customers a cheaper and better home sale than the industry currently offers. We do this with our low fixed fee and our focus on technology, which ensures that the home is seen by as many relevant buyers as possible. At the same time, we offer the buyer a transparent transaction with no hidden fees or lock-ins. Transparency is also something we offer during the sale, not just on the administrative and financial side. On our website we have BrikkHub, a shared space for the buyer, seller and estate agent involved in the sale, which lets you follow the transaction up close.
Our vision is to become Denmark’s largest estate agent within five years. And if we stay on our current course, that is very realistic. We have already sold homes worth more than 3 billion kr., and at the time of writing we have more than 4000 homes for sale.
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